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This chapter provides an overview of the gender aspects that are relevant to Talent Management, acknowledging gender as a social construction of the purportedly adequate behaviors and traits exhibited by males and females as the result of education and socialization processes. It discusses gendered perspectives and the needs of current and future key players, such as work–family balance and dual-career challenges, because they influence the decisions of talent to join, remain with, or leave organizations. The chapter focuses on well-qualified female professionals who are willing to invest in themselves and value their significant involvement in their work. By applying a gender lens, it addresses a gap in the Talent Management discussion and aims to contribute to the development of Talent Management on both the theoretical and practical level. If Talent Mangement systematically includes employees in mid- and late career and enables them to learn throughout their careers, it will expand its target groups.
Applied Analytics : Datentransformation mit R und dplyr: Überblick der 5 wichtigsten Operationen
(2021)
Überblick über die fünf Operationen in der Datentransformation mit dplyr:
- Spalten auswählen
- Zeilen filtern
- Neue Spalten hinzufügen
- Zeilen sortieren
- Zeilen zusammenfassen (aggregieren)
Dieses Video ist ein Ausschnitt aus der Vorlesungsaufzeichnung vom 16.11.2021 aus dem Modul "Empirisches Arbeiten" von Prof. Dr. Nicolas Meseth an der Hochschule Osnabrück.
Conceptualising event value co-destruction and developing a future agenda for events research
(2021)
Purpose
Value co-destruction has received little attention in an event-related context. This appears surprising, given that the interactions among actors at an event may also reduce the value for other participants, stakeholders and that of the entire event or the event's service ecosystem. This paper first aims to conceptualise value co-destruction and to provide an overview of related research in an event context. Second, a future research agenda for value co-destruction processes in an event context is developed.
Design/methodology/approach
Journals of the “Scimago Journal and Country Rank” were systematically reviewed for the keywords “value co-destruction”, “value destruction” and “negative value co-creation”. A second literature review specifically aimed at the events context extended the search scope to non-Scimago journals, Google Scholar and Google Web using the same keywords. All identified articles were qualitatively analysed concerning (1) the conceptualisation of value co-destruction and (2) reasons for value co-destruction.
Findings
The review of previous research highlights a limited scope of analysis, a focus on value co-destruction as an outcome and on interactions at the meso-level. Based on these findings, a holistic definition of value co-destruction is proposed. The paper identifies two major directions for future studies on value co-destruction at events and suggests specific examples.
Originality/value
The paper contributes to a more holistic understanding of value co-creation and co-destruction in an event setting. For example, a clearer understanding of the interactions that reduce the overall value of an event may assist to better design valuable events in the future.
Transport operations are climate sensitive. Despite this, scientific literature and corporate practice present little evidence on how corporate actors use climate adaptation measures to prepare their transport operations for climate change. This paper explores two research questions: How can the acceptance among corporate decision-makers towards climate adaptation measures for their transport operations be explained? Based on the Theory of Planned Behavior and the Diffusion of Innovations we develop a theoretical framework for dealing with climate adaptation measures for transport operations (step 1). We support the use of this framework through a literature review (1989–2020) (step 2) and semi-structured interviews with German companies that have implemented best practice measures (step 3). The results show that the handling of climate adaptation measures for transport operations can be described in three acceptance phases: acceptance of attitude, action, and use. We conclude that these phases determine the approaches required for promoting climate change adaptation.
In recent years, various studies have highlighted the opportunities of artificial intelligence (AI) for our society. For example, AI solutions can help reduce pollution, waste, or carbon footprints. On the other hand, there are also risks associated with the use of AI, such as increasing inequality in society or high resource consumption for computing power. This paper explores the question how corporate culture influences the use of artificial intelligence in terms of sustainable development. This type of use includes a normative element and is referred to in the paper as sustainable artificial intelligence (SAI). Based on a bibliometric literature analysis, we identify features of a sustainability-oriented corporate culture. We offer six propositions examining the influence of specific manifestations on the handling of AI in the sense of SAI. Thus, if companies want to ensure that SAI is realized, corporate culture appears as an important indicator and influencing factor at the same time.
This research project focused on the consumers' acceptance of a newly developed apple in order to encourage the purchase behavior in the supermarket. It was enriched with selenium via biofortification in order to address the undersupply with the trace element in the German population. The study included online surveys and a market test in food retail. The results were used as preparation for the design of a marketable apple product. In the online pretest, the most popular apple cultivars, the most popular health benefits of selenium, as well as the respondents' preferences for the name of the new apple: Selstar® were detected. These results were included in an online survey which encompassed n=1042 interviews from German households. The sample was recruited according to national representative distribution of age groups, gender, and regions. The results show that the majority of the respondents were not sure what exactly selenium is and what it is used or needed for. Therefore, the product package included information about the health benefits of selenium, for e.g. the immune system. The stepwise approach of the research and the implementation of the results helped the targeted navigation of the market launch of the Selstar®.
Dieses kompakte Buch führt in die Grundlagen des Produktionscontrollings ein und folgt einem ganzheitlichen Ansatz: Bevor überhaupt produziert werden kann, ist zu entscheiden, was produziert werden soll. Daran schließen sich Standortentscheidungen und der Aufbau einer Produktionsstätte an. Im Einklang mit der Strategie ist die Produktion in taktischer und operativer Hinsicht weiterzuentwickeln. Produkt- und Prozessinnovationen sind zu entwickeln, eine nicht mehr sinnvolle Produktion ist zu beenden. Krisenbedingt können temporäre Stilllegungen hilfreich sein. Nicht außen vor bleibt das operative Tagesgeschäft, für dessen Steuerung betriebswirtschaftliche Instrumente wie Kostenrechung und Kennzahlen zum Einsatz kommen.
Aufgrund des sehr praxisorientieren Aufbaus wendet sich dieses Buch vor allem an Fach- und Führungskräfte in produzierenden Unternehmen, bspw. Führungskräfte mit einem ingenieurwissenschaftlichen Hintergrund, sowie an Studierende mit einem entsprechenden Schwerpunkt.
This textbook introduces you to international bookkeeping and accounting. It is designed as self study materials and covers the syllabus of an introductory class in accounting. After studying the Basics, you are well prepared to keep bookkeeping records and prepare financial statements like the balance sheet, the income statement, the cash flow statement and the statement of changes in equity.
All chapters outline the learning objectives, provide an overview, include case studies and how-it-is-done-paragraphs. They end with a summary, the explanation of new technical terms and a question bank with solutions for checking your learning progress. On the internet, you can find more than 350 exam tasks including solutions as well as youtube-videos from the author.
The textbook prepares you to study accounting and assists you with the transition from German bookkeeping to international accounting when qualifying for IFRSs.
Co-Creation in der Veranstaltungsbranche: Der Mehrwert von partizipativen Veranstaltungsformaten
(2021)
Das Konzept der Co-Creation hat sich zu einem vieldiskutierten Thema in der Veranstaltungsbranche entwickelt. Dieses Kapitel analysiert das Konzept von Co-Creation, auch vor dem Hintergrund ihrer Entstehung und Entwicklung im Rahmen der service-orientierten Sichtweise des Marketings. Ziel des Co-Creation-Ansatzes ist die Schaffung eines Mehrwertes für alle Beteiligten. Im Sinne eines gelungenen Wissenstransfers ist es für Veranstaltungs organisatoren dabei auch wichtig zu beachten, wie die Teilnehmer lernen und wie sie Informationen aufnehmen und behalten. Dazu werden verschiedene Lerntypen und Lernstile aus der Lernpsychologie vorgestellt. Die Ausführungen belegen die hohe Bedeutung von partizipativen Elementen, die somit neben den konventionellen Formaten (z. B. Frontalvorträgen) Bestandteil einer erfolgreichen Veranstaltung sein sollten. Das Kapitel stellt die prominentesten partizipativen Formate und deren Vor- und Nachteile vor und geht auch auf mögliche Herausforderungen bei der Umsetzung ein.