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Consumer Acceptance and Market Potential of Iodine-Biofortified Fruit and Vegetables in Germany
(2021)
Biofortification of food crops with iodine is a novel approach to preventing iodine deficiency in humans. The present study analyses the consumer target groups and the market potential of iodine-biofortified fruit and vegetables in Germany. For this purpose, an online survey of 1016 German fruit and vegetable consumers was conducted to investigate the acceptance of different product categories as well as relevant criteria for the market launch. The results show that io-dine-biofortified fruit and vegetables are particularly attractive to consumers who purchase at farmers’ markets, organic food shops, and farm stores. Out of this group, 39% of consumers rate such iodine-rich foods as very appealing. They attach importance to food that naturally contains iodine and prefer produce from integrated domestic cultivation. With their focus on sustainability and naturalness, this group of consumers clearly differs from typical users of dietary supplements, who are primarily concerned with health benefits. However, overall about 85% of respondents would prefer biofortified fruits and vegetables to supplements to improve their iodine supply. The greatest market potential for iodine-biofortified fruit and vegetables is to be expected in super-markets, as this is the preferred food shopping location for most consumers. A total of 28% of those who buy here rate the biofortified foods presented as very appealing. Nevertheless, a successful market launch requires that the benefits of the new products are communicated according to the potential consumer group needs.
Notable parts of the population in Europe suffer from allergies towards apples. To address this health problem, the analysis of the interactions of relevant allergens with other substances such as phenolic compounds is of particular importance. The aim of this study was to evaluate the correlations between the total phenolic content (TPC), polyphenol oxidase (PPO) activity, antioxidant activity (AOA), and the phenolic compound profile and the content of the allergenic protein Mal d 1 in six apple cultivars. It was found that the PPO activity and the content of individual phenolic compounds had an influence on the Mal d 1 content. With regard to the important constituents, flavan-3-ols and phenolic acids, it was found that apples with a higher content of chlorogenic acid and a low content of procyanidin trimers and/or epicatechin had a lower allergenic potential. This is probably based on the reaction of phenolic compounds (when oxidized by the endogenous PPO) with proteins, thus being able to change the conformation of the (allergenic) proteins, which further corresponds to a loss of antibody recognition. When apples were additionally biofortified with selenium, the composition of the apples, with regard to TPC, phenolic profile, AOA, and PPO, was significantly affected. Consequently, this innovative agronomic practice seems to be promising for reducing the allergenic potential of apples.
Selenium and iodine are essential micronutrients for humans. They are often deficient in food supply due to low phytoavailable concentrations in soil. Agronomic biofortification of food
crops is one approach to overcome micronutrient malnutrition. This study focused on a pre-launch exploration of German consumers’ willingness to purchase selenium- and/or iodine-biofortified apples. For this purpose, an online survey was carried out. In this context, consumers were asked to choose their most preferred apple product from a set card of product alternatives in a discrete choice experiment (DCE). The multinomial logit model results demonstrated that German consumers’ have a particular preference for iodine-biofortified apples. Furthermore, apple choice was mainly influenced by price, health claims, and plastic-free packaging material. Viewed individually, selenium did not exert an effect on product choice whereas positive interactions between both micronutrients exist.
Soil versus foliar iodine fertilization as a biofortification strategy for field-grown vegetables
(2015)
Iodine (I) biofortification of vegetables by means of soil and foliar applications was investigated in field experiments on a sandy loam soil. Supply of iodine to the soil in trial plots fertilized with potassium iodide (KI) and potassium iodate directly before planting (0, 1.0, 2.5, 7.5, and 15 kg I ha-1) increased the iodine concentration in the edible plant parts. The highest iodine accumulation levels were observed in the first growing season: In butterhead lettuce and kohlrabi the desired iodine content [50–100 μg I (100 g FM)-1] was obtained or exceeded at a fertilizer rate of 7.5 kg IO3--I ha-1 without a significant yield reduction or impairment of the marketable quality. In contrast, supplying KI at the same rate resulted in a much lower iodine enrichment and clearly visible growth impairment. Soil applied iodine was phytoavailable only for a short period of time as indicated by a rapid decline of CaCl2-extractable iodine in the top soil. Consequently, long-term effects of a one-time iodine soil fertilization could not be observed. A comparison between the soil and the foliar fertilization revealed a better performance of iodine applied aerially to butterhead lettuce, which reached the desired iodine accumulation in edible plant parts at a fertilizer rate of 0.5 kg I--I ha-1. In contrast, the iodine content in the tuber of sprayed kohlrabi remained far below the targeted range. The results indicate that a sufficient spreading of iodine applied on the edible plant parts is crucial for the efficiency of the foliar approach and leafy vegetables are the more suitable target crops. The low iodine doses needed as well as the easy and inexpensive application may favor the implementation of foliar sprays as the preferred iodine biofortification strategy in practice.
Iodine biofortification of butterhead lettuce (Lactuca sativa)viafoliar sprays was investigated infield trials, focusing on assessing the influence of the time and application method. The iodine (I)concentrations in the edible plant parts increased when potassium iodide (KI) and potassiumiodate (KIO3) solutions were sprayed at doses up to 0.25 kg I ha–1on different dates close to har-vest. Crop yield and marketable quality were not significantly affected by I treatments. A greaterefficacy of KI was frequently observed and probably related to its lower point of deliquescenceand smaller anion size in comparison with KIO3. KI sprays on butterhead lettuce at different timesof the day resulted in a higher I enrichment when applied at 11:00 and 15:00 h. The diurnal varia-tion in I uptake may reflect the impact of fluctuating climatic conditions at the time of application.Iodine treatments at different application dates near harvest led to an increasing I concentrationin the vegetable produce that could be related to the rising shoot fresh mass and leaf area.When KI and KIO3were sprayed simultaneously with commercial calcium fertilizers, fungicidesor insecticides, I accumulation in butterhead lettuce was not negatively affected or in some caseseven significantly enhanced. The results show that foliar sprays of KI and KIO3are an effectivemethod to biofortify butterhead lettuce with I and this approach may easily be implemented as aroutine method in commercial cultivation.
The present study investigates consumers’ acceptance of Se-biofortified apples, as well as Se health and nutrition claims that have been approved by the European Commission. Despite indications that such statements are more likely to be accepted if the carrier product itself has a healthy image, unprocessed fruits biofortified with Se have not been investigated in this context yet. Apples as the most frequently-consumed type of fresh fruit in Germany may offer the potential to improve the Se status of consumers when the produce is enriched with Se. Therefore, an online survey of 356 German adults was conducted to analyze different aspects that could affect the perception of and preference for the proposed product concept by consumers. The findings indicate a moderate acceptance of Se-biofortified apples, as well as of Se health and nutrition claims among the participants. Additional information about beneficial health effects of Se had a significant impact on consumer acceptance. People who regularly eat convenience food and prefer to buy apples at supermarkets were particularly attracted by the product idea. In conclusion, the results of the study indicate good prospects for a successful introduction of Se-rich apples in the German food market, if the produce is advertised with approved health and nutrition claims.
This research project focused on the consumers' acceptance of a newly developed apple in order to encourage the purchase behavior in the supermarket. It was enriched with selenium via biofortification in order to address the undersupply with the trace element in the German population. The study included online surveys and a market test in food retail. The results were used as preparation for the design of a marketable apple product. In the online pretest, the most popular apple cultivars, the most popular health benefits of selenium, as well as the respondents' preferences for the name of the new apple: Selstar® were detected. These results were included in an online survey which encompassed n=1042 interviews from German households. The sample was recruited according to national representative distribution of age groups, gender, and regions. The results show that the majority of the respondents were not sure what exactly selenium is and what it is used or needed for. Therefore, the product package included information about the health benefits of selenium, for e.g. the immune system. The stepwise approach of the research and the implementation of the results helped the targeted navigation of the market launch of the Selstar®.
Im ökologischen Anbau von Topfbasilikum treten des Öfteren Wachstums- und Qualitätsbeeinträchtigungen auf. Diese machen sich bereits an den Jungpflanzen in Form chlorotischer und nekrotischer Keimblätter bemerkbar. Nachfolgend können Infektionen mit Schwächeparasiten wie Botrytis auftreten. Im Rahmen eines Düngungsversuches sollte geklärt werden, inwieweit diese Probleme im Zusammenhang mit der Anreicherung von Ammonium stehen, welches durch die Mineralisierung organischer Dünger in das Kultursubstrat freigesetzt wird. Versuchsfaktoren waren das Ammonium-N/Nitrat-N-Verhältnis (100/0; 50/50; 0/100) und die Stickstoffkonzentration in der Nährlösung (8, 12 und 16 mmol N/L). Ammonium wurde mittels des Nitrifikationshemmstoffes 3,4-Dimethylpyrazolphosphat (DMPP) stabilisiert. Zusätzlich war in den Versuch eine organische N-Düngevariante einbezogen, die neben einer Grunddüngung mit festen Düngern (Hornspäne und DCM ECO-MIX 4) eine flüssige Nachdüngung (Organic Plant Feed) beinhaltete. Die Kultur der Pflanzen erfolgte in einem Torfsubstrat, das zu Versuchsbeginn auf pH 6,5 eingestellt war.
Mit Nitrat (NO3-) als alleiniger Stickstoffquelle zeigte Basilikum über den gesamten Kulturzeitraum ein vitales Wachstum. Ein reines Ammoniumangebot (NH4+) ging, unabhängig von der N-Stufe, mit einer geringeren Keimrate sowie mit verminderten Pflanzenhöhen- und Frischmassezuwächsen einher. Außerdem waren hier chlorotische Keimblätter und eine verringerte Turgeszenz des Sprosses zu beobachten. In der organischen N-Düngevariante blieb das Pflanzenwachstum zunächst ebenfalls hinter dem mit NO3--Angebot zurück. Des Weiteren waren hier die Schadsymptome an den Keimblättern besonders stark ausgeprägt. Im Zuge der Ammonifikation der organischen N-Dünger kam es in den ersten Versuchswochen zu einer Anreicherung von bis zu 350 mg NH4+-N/L Substrat als alleiniger mineralischer Stickstoffform. Mit fortschreitender Nitrifikation setzte dann ein stimuliertes Pflanzenwachstum ein. Zu Versuchsende wiesen die organisch gedüngten Pflanzen den höchsten NO3--Gehalt im Spross auf. Der kompakteste Wuchs und die höchste Turgeszenz der Pflanzen konnten mit ausgeglichenem NH4+/NO3--Angebot erzielt werden.
In the organic production of pot grown basil, yield depressions and quality impairments are often observed. During the early development stage, cotyledons become chlorotic and necrotic. Subsequently, fungal diseases such as botrytis occur. One possible reason for this problem could be the high concentration of ammonium in the growing media released by the mineralization of organic fertilizers. Therefore, a fertilization trial was carried out to investigate the effect of ammonium (NH4+) on basil in comparison to nitrate (NO3-). The experiment included different NH4+-N/NO3--N ratios (100/0, 50/50 and 0/100) and nitrogen (N) concentrations in the nutrient solution (8, 12 and 16 mmol N L‑1). Plants were cultivated in a peat substrate and fertilized with a nutrient solution which, in addition to the different N sources, contained equal concentrations of a base fertilizer as well as the nitrification inhibitor DMPP. Furthermore, an organic fertilization treatment was realized. Basil fertilized solely with NH4+ showed a diminished growth in comparison to well-developed plants receiving NO3- as N source. Germination rate, plant height and fresh matter yield were significantly reduced by NH4+ nutrition. Similar results occur in the organic treatment where the NH4+ concentration rose up to 350 mg NH4+-N L‑1 substrate at the beginning of the cultivation period. Along with a reduction in biomass production, chlorotic cotyledons were observed. These effects might have been caused by NH4+. When N mineralization declined and NH4+ was largely converted to NO3-, plants exhibited improved growth. Within the mineral N treatments, rising NO3- concentration and NO3--N/NH4+-N ratio promoted plant height and reduced plant compactness due to an increased internode elongation. At the end of the experiment, the NO3- content in basil shoots was highest in the organic treatment and lowest with NH4+ as the sole N source. The best herb quality in terms of plant compactness, turgidity and healthiness of cotyledons was observed when basil was fertilized with ammonium nitrate.
The mineralization of soil organic nitrogen (N) and crop residues can significantly contribute to the N supply of vegetable crops. However, short-term mineralization dynamics are difficult to predict. On the other hand, fast-growing crops like spinach are highly sensitive to N shortage. Therefore, in situ soil columns have been tested to estimate the actual N supply via mineralization in field-grown spinach. In ten fertilization trials covered soil columns (20 cm in diameter) were driven into the soil to a depth of 30 cm at the start of the cultivation. Eight columns were repeated in three blocks within a total trial area of 0.10 to 0.25 ha. Net N mineralization was derived by subtracting the soil mineral N concentration (Nmin) in the upper 30 cm before installation from the concentration inside the columns at harvest. For comparison, a balance sheet was calculated for spinach plots receiving no N fertilization (zero plots) as well as fertilized plots and used as a proxy for net N mineralization. In this approach the initial Nmin concentration in the upper 30 cm of the soil, the N supply via irrigation, and fertilization as well as the total aboveground N uptake by spinach and the Nmin residue were considered. By using soil columns, N mineralization was determined with a mean coefficient of variation of 18%. A higher spatial variability of up to 43% was observed when spinach was grown as a second crop. The average net N mineralization rate ranged between 2 kg ha‑1 week‑1 (0-30 cm) in winter-grown spinach and 3-7 kg ha‑1 week‑1 (0-30 cm) in the other seasons. Nitrogen mineralization measured by the soil columns was qualitatively confirmed with the data obtained by the balance sheet. Soil columns enable repeated samplings during the spinach cultivation. In this way, top dressing rates can be adjusted to the actual N supply.