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Sustainable Digital Entrepreneurship : Examining IT4Sustainability as Business Development Path

  • There is an increasing interest within the field of Information Systems as well as political agendas to identify the potential of digital technologies to promote sustainable development. Nonetheless, sustainable entrepreneurship and digital entrepreneurship are widely treated separately within the literature, suggesting that there is little understanding of how entrepreneurs could employ digital technologies to promote sustainable development. Based on an empirical, qualitative research approach, relying on Grounded Theory methodology, this paper identifies characteristics of sustainable digital entrepreneurs. An investigation of the manifestations of the sustainable digital orientation reveals a rather diffuse understanding of the relation and potential synergy effects. In response to this gap, the paper presents examples on how sustainable digital entrepreneurs employ digital and disruptive technologies to tackle sustainability challenges (IT4Sustainability development path), including information and communication technology, such as digital platforms, artificial intelligence, or drone technology. The presented approaches range from second-mover approaches associated with low digital maturity limited to the business level to the development of new business models facilitating the sustainable transition of whole sectors. These insights are summarized in an IT4Sustainability maturity model, which presents different starting points for entrepreneurs. Relevant theoretical, practical, and policy implications are discussed, especially concerning the education on IT4Sustainability, including Corporate Digital Responsibility.

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Author:Carmen IsenseeORCiD, Frank TeutebergORCiD, Kai-Michael GrieseORCiD
Title (English):Sustainable Digital Entrepreneurship : Examining IT4Sustainability as Business Development Path
Parent Title (English):Digital Transformation for Sustainability
Place of publication:Cham
Document Type:Part of a Book
Year of Completion:2022
electronic ID:Zur Anzeige in scinos
Release Date:2024/02/21
Tag:Digitalization; Entrepreneurship; IT4Sustainability; Sustainability
First Page:139
Last Page:153
Zugriff im Hochschulnetz
Faculties:Fakultät WiSo
DDC classes:300 Sozialwissenschaften / 330 Wirtschaft
Review Status:Veröffentlichte Fassung/Verlagsversion