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Exploring the Use of Mobile Apps for Fostering Sustainability-Oriented Corporate Culture : A Qualitative Analysis

  • Information systems (IS) play a central role in promoting corporate sustainability and pro-environmental behavior. This study explores the use of mobile apps for fostering sustainability-oriented corporate culture. It accentuates issues relating to sustainability-oriented corporate culture (RQ1), app meta-requirements as a strategic approach to addressing these issues (RQ2), as well as design and implementation principles (RQ3). Referring to the literature on sustainability apps, gamification, and nudging, our qualitative research design combines an analysis of four corporate apps intending to promote sustainable behavior and expert interviews (Grounded Theory). The proposed framework supports the planning, realization, and monitoring of this targeted app use. Single cultural dimensions inform seven issues in culture development. Five meta-requirements address this multi-dimensionality, challenges provided by new digital working environments, and principles of Green IT. Four design principles support, extend, and integrate current knowledge on app features, nudging, and gamification. Five variables determine the app intervention and maturity level. We conclude that this targeted app use should intend to foster the sustainability orientation within all dimensions of corporate culture instead of being limited to promoting sustainable behavior.

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Author:Carmen IsenseeORCiD, Frank TeutebergORCiD, Kai-Michael GrieseORCiD
Title (English):Exploring the Use of Mobile Apps for Fostering Sustainability-Oriented Corporate Culture : A Qualitative Analysis
Parent Title (English):Sustainability
Document Type:Article
Year of Completion:2022
Release Date:2024/02/15
Tag:Apps; Corporate culture; Mobile work; Nudging; Sustainability culture
Article Number:7380
Page Number:25
Faculties:Fakult├Ąt WiSo
DDC classes:600 Technik, Medizin, angewandte Wissenschaften / 650 Management
Review Status:Peer Reviewed
Licence (German):License LogoCreative Commons - CC BY - Namensnennung 4.0 International