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Towards a Taxonomy for Design Options of Social Networking Technologies in Sustainable Business Models

  • Social networking technologies such as social media, crowd concepts, or gamification represent key resources for the integration of customers, value network partners, and the community into sustainable business models. However, there is a lack of understanding of how sustainable enterprises apply such technologies. To close this gap, we propose a taxonomy of design options for social networking technologies in sustainable business models. Our taxonomy comprises eight dimensions that deal with relevant questions of the design of social networking technologies. When creating our taxonomy, we built on existing literature and use cases and involved experienced practitioners in the field of sustainable business models for the validation of our taxonomy. In this way, our study contributes to knowledge on the use of social networking technologies in sustainable business models and how such technologies influence the boundaries of sustainable business models. Likewise, we provide practical insights into the use of social networking technologies in sustainable business models.

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Metadaten
Author:Axel JacobORCiD, Frank Teuteberg
Title (English):Towards a Taxonomy for Design Options of Social Networking Technologies in Sustainable Business Models
URN:urn:nbn:de:bsz:959-opus-18110
DOI:https://doi.org/10.3390/su13010081
ISSN:2071-1050
Parent Title (English):Sustainability
Document Type:Article
Language:English
Year of Completion:2021
Release Date:2021/01/11
Volume:13
Issue:1
Pagenumber:19
Faculties:Fakultät WiSo
DDC classes:300 Sozialwissenschaften / 330 Wirtschaft
000 Allgemeines, Informatik, Informationswissenschaft / 004 Informatik
Review Status:Veröffentlichte Fassung/Verlagsversion
hasSourceSwb:withPPN
Licence (German):License LogoCreative Commons - CC BY - Namensnennung 4.0 International