@book{Gochermann2004, author = {Josef Gochermann}, title = {Kundenorientierte Produktentwicklung : Marketingwissen f{\"u}r Ingenieure und Entwickler}, publisher = {Wiley-VCH-Verlag}, address = {Weinheim}, isbn = {3-527-50081-2}, pages = {245}, year = {2004}, language = {de} }