@article{GrunwaldSchwill2017, author = {Guido Grunwald and J{\"u}rgen Schwill}, title = {Nachhaltigkeitsmarketing}, series = {Das Wirtschaftsstudium : wisu}, volume = {46}, number = {12}, issn = {0340-3084}, pages = {1364 -- 1373}, year = {2017}, language = {de} }