TY - JOUR U1 - Zeitschriftenartikel, wissenschaftlich - begutachtet (reviewed) A1 - Böhmer, Nicole A1 - Schinnenburg, Heike T1 - Critical exploration of AI‐driven HRM to build up organizational capabilities JF - Employee Relations N2 - HRM processes are increasingly AI-driven, and HRM supports the general digital transformation of companies’ viable competitiveness. This paper points out possible positive and negative effects on HRM, workplaces, and workersorganizations along the HR processes and its potential for competitive advantage in regard to managerial decisions on AI implementation regarding augmentation and automation of work. A systematic literature review that includes 62 international journals across different disciplines and contains top-tier academic and German practitioner journals was conducted. The literature analysis applies the resource-based view (RBV) as a lens through which to explore AI-driven HRM as a potential source of organizational capabilities. The analysis shows four ambiguities for AI-driven HRM that might support sustainable company development or might prevent AI application: job design, transparency, performance and data ambiguity. A limited scholarly discussion with very few empirical studies can be stated. To date, research has mainly focused on HRM in general, recruiting, and HR analytics in particular. The four ambiguities’ context-specific potential for capability building in firms is indicated, and research avenues are developed. This paper critically explores AI-driven HRM and structures context-specific potential for capability building along four ambiguities that must be addressed by HRM to strategically contribute to an organization’s competitive advantage. KW - Artificial Intelligence KW - HRM KW - Resource-Based View KW - Ambiguity KW - Context KW - Literature Review Y1 - 2023 UN - https://nbn-resolving.org/urn:nbn:de:bsz:959-opus-40133 SN - 1758-7069 SS - 1758-7069 U6 - https://doi.org/10.1108/ER-04-2022-0202 DO - https://doi.org/10.1108/ER-04-2022-0202 N1 - Emerald allows authors to deposit their AAM under the Creative Commons Attribution Noncommercial International Licence 4.0 (CC BY‐NC 4.0). To do this, the deposit must clearly state that the AAM is deposited under this licence and that any reuse is allowed in accordance with the terms outlined by the licence. To reuse the AAM for commercial purposes, permission should be sought by contacting permissions@emerald.com. Emerald appreciates that some authors may not wish to use the CC BY‐NC licence; in this case, you should deposit the AAM and include the copyright line of the published article. Should you have any questions about our licensing policies, please contact permissions@emerald.com. For more information on the deposit licenses, please see our deposit information: https://www.emeraldgrouppublishing.com/our‐services/authors/author‐policies/authorrights#deposit Veröffentlichter Artikel unter https://doi.org/10.1108/ER‐04‐2022‐0202 SP - 41 S1 - 41 ER -